Anokhi Creation is more than a brand — it’s a movement to preserve India’s textile heritage and empower the hands that weave it.
Founded in 2012, Anokhi Creation began with a simple belief — that the stories woven into every thread deserve to be celebrated. We travelled across India, from the looms of Varanasi to the block-printing workshops of Jaipur, to bring together artisans whose skills have been passed down for generations.
Today, we work with over 12 artisan clusters, creating contemporary designs that honour traditional techniques. Every piece is a bridge between the past and the present, crafted with love and intention.
We don’t just sell products — we share stories, preserve skills, and build a community that values authenticity.
We work directly with master weavers and block printers, ensuring fair wages and recognition.
Natural dyes, organic fabrics, and eco-friendly packaging are at the heart of our process.
Every piece is handcrafted, making each one unique. No mass production, no compromise.
We support education and healthcare initiatives for the artisan communities we work with.
Started with a small collection of handwoven sarees from Varanasi.
Partnered with block printers in Jaipur and added home decor.
Launched our e-commerce platform to reach customers worldwide.
Celebrated a decade of artisan partnerships and 6,000+ happy customers.
Passionate about textile heritage, Aarav leads the vision and artisan relationships.
Brings contemporary elegance to traditional crafts, bridging the old and new.
Ensures fair trade practices and eco-friendly supply chain management.
Works directly with artisan clusters to support education and healthcare.